Watch
Cognitive load 0:28
A 28-second explainer of Cognitive load, narrated over the same demo you can try yourself.
Try the interactive Cognitive load demo
What this video covers
The total mental effort a task demands. Pile on too much and people slow down, make mistakes, or give up.
Same information, same question, but the tidy version let you answer in a fraction of the time. That saved effort is lower cognitive load, and it is mostly the layout's job, not the reader's.