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UX vs UI 0:46

A 46-second explainer of UX vs UI, narrated over the same demo you can try yourself.

The UX vs UI explainer. Prefer to do it yourself? Try the interactive demo.

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What this video covers

UI is the surface - the visible, interactive layer you look at and touch: colours, type, buttons, layout. UX is the whole experience of using the thing, screens and everything around them: finding it, the flow, the wait, the recovery when it goes wrong. UI is part of UX, not a synonym for it.

Switching lenses on the same screen, you could see it: UI owns how the order button looks; UX owns whether you could reorder your usual in two taps and what happens when it's sold out. A gorgeous UI sat right on top of a journey that could still be a misery. That's why "make it pretty" and "make it work" are not the same job.

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